On behalf of Delizia Estense, Exprimo is in charge of organizing and promoting events in Montegibbio, on the hills of Sassuolo. The events range from traditional tours of the acetaia with tastings of Balsamic Vinegar of Modena paired with local products, to exclusive summer evenings with open air dinners in the vineyards.
The management and promotion of these initiatives is part of a broader branding and communication strategy, which began years ago and continues to this day with the constant integration of new activities, including social media marketing focused on product updates, news and events at the Montegibbio vinegar cellar.
