System Logistics entrusted us with the task of creating a video, targeted to the company staff, with the aim of communicating the need for Desk Sharing as a streamlining of the work process.
We chose therefore to tell this new proposal through an empathic graphic design – coordinated to corporate guidelines – and a smart tone of voice, focusing the message on the trust that System Logistics places in the integrity of its employees.
The main concepts of the video, entirely developed in 2D motion graphics technique, have also been declined in a series of posters to communicate the Desk Sharing project within the company headquarters.